Every senior politician and business leader is ambitious. Every obstacle they overcome involves persuasion. And persuasion is what we do. Whether it is profile-building ahead of an election, thought leadership to build reputation, or battling with regulators, we open doors and change minds.
Our recent clients include Presidents, Prime Ministers and candidates in Central Europe, Africa and Asia. We work at the highest levels of international Tier 1 media. We have prepared clients for private meetings with world leaders and operated inside summits like G8, Davos and APEC. We serve some of the world's biggest and fastest growing companies. We move at high speed and our clients value our ability to get them access to decision-makers and coach them on handling difficult media encounters.
Jonathan Horsman set up Centaurus Communications after six years at Project Associates in London where he ran the International Division. In the last few years, he has advised former Presidents of Georgia and Ukraine and Prime Ministers of Thailand and Hungary on their international media and political communications. Jonathan was previously Head of Public Affairs for a FTSE 100 financial services company and worked as an adviser to a UK Treasury minister in the 1990s.
Chris Pond joined Centaurus as an adviser in 2017. He was an MP from 1997 to 2005 and a Government Minister with experience in HM Treasury, the Department of Work and Pensions, HMRC, Cabinet Office and Department of Health. He is Chairman of the Lending Standards Board and The Money Charity, Vice Chairman of the Financial Inclusion Commission and a member of HM Treasury’s Fintech Delivery Panel. He is an ex director of the Financial Services Authority and CEO of two national charities.
Ian Gregory started his career in politics with a PPE degree at Oxford University and stints working as an assistant to then Prime Minister Margaret Thatcher and US Congressman Tom Lantos. He wrote for The Financial Times before moving to the BBC where he produced Hardtalk and coverage from Davos and G8 summits. Ian’s clients include Accenture, Deloitte and KPMG. He has also helped a senior Russian businessman prepare for a meeting with President Obama.
Adrian Pepper is a campaign strategist and pollster who advises leading businesses, politicians and news organisations across the world. He has seen British and EU politics from every angle, including as a Ministerial Special Adviser in Whitehall and to a Party Group Leader in the European Parliament. Adrian specialises in running multi-pronged communications campaigns for companies targeted at media, investors, consumers, NGOs, regulators and politicians.
William Walter joined Centaurus in 2016 having previously worked as a senior consultant at Kreab, Media Intelligence Partners and Project Associates. He advises clients on political and media communications and campaigning. He began his career in Parliament working for three Conservative MPs — the then Shadow Minister for Universities & Skills, Rt Hon David Willetts MP, Opposition Treasury whip, James Duddridge MP, and former Shadow Pensions Minister, Nigel Waterson MP.
Jordan Greenaway provides strategic communications advice to high-profile individuals, helping them highlight projects that deserve a wider hearing while also protecting their business interests and personal life from an intrusive media. He was previously a speechwriter and advisor to a former Shadow Minister of Science and Technology, and has worked with the CEOs of numerous multinational organisations; hedge fund managers; philanthropists; and independent investors. He is also a Director at Transmission, which provides PR support to several leading UK-based technology entrepreneurs.
Dr Brian Brivati advises organisations across the FSU and MENA regions on strategic communications, leadership development and donor mapping. He is an adviser to Integrity Research and a director of D Academy which works with companies to build human capacity in conflict-affected, transition states. Previously, he delivered multi-country fellowship programmes for the John Smith Trust and was Professor of Contemporary History and Human Rights at Kingston University.
Julia Lewis helps companies develop a strategic approach to corporate responsibility. She is the director of Sophos Development Ltd, through which she works with clients in the extractive and infrastructure industries. Julia has over 15 years experience in corporate responsibility and helped develop international best practices while working at DFID, the World Bank and the International Finance Corporation. Julia has a MA in International Relations from the Central European University.
Marie Paglinghi started her career with HSBC and Natixis advising hedge funds on their investments in fixed-income markets. She left in 2014 to complete a Masters Degree in International Studies and Diplomacy at SOAS London before moving into public affairs and consultancy. She recently worked on a lobbying campaign for the UK e-cigarette sector, focusing on media relations and social media campaigning. She joined Centaurus Communications in early 2016.
Emil Pevtsov joined Centaurus Communications as an intern in 2014 while completing a BA in History and Mandarin at the University of Durham. He supports Centaurus on business research and development. Prior to joining Centaurus, Emil was a Social Media Community Manager and journalist for Educationindex.co.uk. He has also worked for the Russian Energy Agency of the Russian Federation and Exotix, a frontiers market brokerage firm based in London.
We start by understanding your business model and how it could be impacted by regulatory and political change. We then work out who the effective decision-makers are (they may not be politicians) and who is influencing them. We work out their values and intentions. Then the work of persuasion begins. We inform and educate. We build support and bring allies onside. We use campaigning techniques to cajole and pressurise. Throughout, we build relations with key journalists, academics, officials and junior politicians. Timing is critical -- much better to get involved early in a regulatory process when ideas can still be shaped than late when minds have become fixed and opposing coalitions built.
None of us is perfect. And under the forensic gaze of the 24 hour media, senior figures in business and politics can find their reputations being savaged. Sins of their youth can come to haunt them. Unfair and twisted allegations can take root. Having worked for years on the inside of media and politics, we can help turn around a damaged image and reduce the risk of future difficulties. Our services include media training, message management and proactive engagement with the media. We are on hand 24/7 for clients facing media pressure that requires an instant response. We know what journalists are frightened of. We know what they need. And by playing on those insights we help our clients get the coverage they seek.
What the world thinks about a political leader can have a huge bearing on the success his/her premiership and legacy. We help heads of state and electoral candidates project their vision to the world via international media, political allies, think tanks and cultural organisations. Strong messaging and good communication can build international support for foreign policy positions in fora such as the EU and UN. It can drive investment and tourist footfall. It can maximise soft power and confer domestic electoral benefits. We extend our clients' reach and build international recognition of their achievements. We strengthen countries' diplomatic efforts and build national brands.
For more information, please contact Centaurus Communications on:
T: +44 (0)203 542 6465
Centaurus Communications Ltd
34 Bedford Row
London WC1R 4JH